In the thriving beauty industry, lipstick, as a symbol of fashion and beauty, is deeply loved by consumers worldwide. Data shows that the global lipstick market size reached 18 billion US dollars in 2024, and it is expected to climb to 22 billion US dollars by 2026, with an annual compound growth rate of over 6%. In the Chinese market, consumer enthusiasm for lipstick continues to soar, not only pursuing classic shades but also showing strong interest in niche popular colors and unique textures of lipstick. This has prompted lipstick manufacturers to continuously innovate in product quality and packaging technology.
The quality of lipstick packaging directly affects the safety and appearance of the product. For example, using glue for bonding has obvious disadvantages. It not only results in low production efficiency and long drying time, affecting capacity; but also residual glue can contaminate the product and harm consumer health. Additionally, the glued joints are prone to gaps, making it difficult to ensure sealing, leading to oxidation and cracking during storage and transportation, severely affecting product quality and user experience. Moreover, the appearance after glue bonding is not refined enough to meet consumers' aesthetic demands for high-end beauty products.
It is worth mentioning that Shunrong's ultrasonic welding equipment has excellent adaptability. Whether it is common round or square lipstick tubes, or uniquely shaped tubes; whether it is acrylic, ABS, or PP plastic of different materials, the equipment can achieve perfect welding through intelligent parameter adjustment.
For a limited edition carved lipstick tube launched by a well-known brand, Shunrong's technical team delved into research and customized a dedicated welding solution. Combining advanced visual positioning systems, they precisely controlled the welding position and energy, successfully overcoming the challenges of welding complex structures, ensuring that the carved parts were intact without damage, achieving a product yield rate of over 99%, and winning high praise from customers.
